Strategic Marketing Copywriter - Telecommute

Company: UnitedHealth Group Inc.
Location: San Antonio
Posted on: June 13, 2021

Job Description:

Do you have compassion and a passion to help others? Transforming healthcare and millions of lives as a result starts with the values you embrace and the passion you bring to achieve your life's best work.(sm)

Provides marketing and sales promotion copy and production support for the Marketing, Communications, Brand, Sales and Growth teams across the company. Develop strategic marketing and sales copy in support of new growth initiatives, new products and services, Projects span from brand marketing through acquisition to onboarding and retention. Marketing Copywriter adheres to established corporate brand and quality standards while addressing a variety of company stakeholders including patients, providers, and prospective patients, providers, brokers and community partners.

You'll enjoy the flexibility to telecommute* from anywhere within United States as you take on some tough challenges. Florida or Texas preferred.

Primary Responsibilities:

• Develops strategic marketing and sales copy and messaging in support of new growth initiatives, new products and services, and new acquisitions
• Writes and edits compelling marketing and sales focused copy and messaging to ensure materials and/or web content are clear, concise and audience-appropriate
• Collaborates with designers, business partners and other Marketing and Sales leadership to create effective messages designed to achieve business objectives
• Can easily adapt to company "voice"
• Assesses readability to ensure communications comply with required reading levels
• Applies approved corporate style and branding standards to ensure consistency in copy and design
• Flexibility delivering copy work on short notice and meeting deadlines
• Corrects errors in type, format, grammar, punctuation and spelling (notes corrections electronically and on paper using standard proofreader's marks)
• Documents and provides proofs with marked corrections to be revised and reviewed
• Ensures accuracy of material and/or web content through research. Escalates concerns to key stakeholders regarding content that may need review
• Participates in kickoff/strategy meetings for special projects and assignments
• Performs other duties as assigned

You'll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.

Required Qualifications:

• Bachelors degree or HS education/GED plus equivalent professional experience
• 3+ years of professional experience in promotional copywriting and/or editing
• Proficiency in Microsoft Office Suite
• If you need to enter a work site for any reason, you will be required to screen for symptoms using the ProtectWell mobile app, Interactive Voice Response (i.e., entering your symptoms via phone system) or similar UnitedHealth Group-approved symptom screener. When in a UnitedHealth Group building, employees are required to wear a mask in common areas. In addition, employees must comply with any state and local masking orders

Preferred Qualifications:

• Bachelor's Degree in English, marketing, communications, advertising, journalism or related field.
• Professional experience in promotional copywriting and/or editing in a health care, agency, corporate or internal creative services department
• Experience in an agency or in-house agency setting
• Working knowledge of AP Style
• Web copywriting experience

Values Based Competencies:

• Integrity Value: Act Ethically
• Comply with Applicable Laws, Regulations and Policies

• Demonstrate Integrity

• Compassion Value: Focus on Customers
• Identify and Exceed Customer Expectations

• Improve the Customer Experience

• Relationships Value: Act as a Team Player
• Collaborate with Others
• Demonstrate Diversity Awareness

• Learn and Develop

• Relationships Value: Communicate Effectively
• Influence Others
• Listen Actively
• Speak and Write Clearly

Careers with WellMed. Our focus is simple. We're innovators in preventative health care, striving to change the face of health care for seniors. We're impacting 550,000+ lives, primarily Medicare eligible seniors in Texas and Florida, through primary and multi-specialty clinics, and contracted medical management services. We've joined Optum, part of the UnitedHealth Group family of companies, and our mission is to help the sick become well and to help patients understand and control their health in a lifelong effort at wellness. Our providers and staff are selected for their dedication and focus on preventative, proactive care. For you, that means one incredible team and a singular opportunity to do your life's best work.(sm)

WellMed was founded in 1990 with a vision of being a physician-led company that could change the face of healthcare delivery for seniors. Through the WellMed Care Model, we specialize in helping our patients stay healthy by providing the care they need from doctors who care about them. We partner with multiple Medicare Advantage health plans in Texas and Florida and look forward to continuing growth.

Colorado Residents Only: The salary range for Colorado residents is $53,300 to $95,100. Pay is based on several factors including but not limited to education, work experience, certifications, etc. As of the date of this posting, In addition to your salary, UHG offers the following benefits for this position, subject to applicable eligibility requirements: Health, dental, and vision plans; wellness program; flexible spending accounts; paid parking or public transportation costs; 401(k) retirement plan; employee stock purchase plan; life insurance, short-term disability insurance, and long-term disability insurance; business travel accident insurance; Employee Assistance Program; PTO; and employee-paid critical illness and accident insurance.

• All Telecommuters will be required to adhere to UnitedHealth Group's Telecommuter Policy.

Diversity creates a healthier atmosphere: OptumCare is an Equal Employment Opportunity/Affirmative Action employers and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.

OptumCare is a drug-free workplace. Candidates are required to pass a drug test before beginning employment.

Job Keywords: Strategic Marketing Copywriter, Telecommute, Telecommuting, Telecommuter, Work From Home, Work At Home, Remote, WAH, FL, Florida, TX, Texas

Keywords: UnitedHealth Group Inc., San Antonio , Strategic Marketing Copywriter - Telecommute, Other , San Antonio, Texas