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Remote Sr. Marketing Analyst

Company: Visionworks of America, Inc.
Location: San Antonio
Posted on: September 16, 2021

Job Description:

Insight Global is looking for a Sr. Marketing Analyst in the San Antonio, TX area. The analyst will be performing data analyses and post campaign evaluations to derive campaign performance and customer insights. They will produce insights on customer behavior based on campaign results and analysis and generate recommendations for campaign optimizations. They will utilize SQL programming skills to run extensive transaction data queries across date, data extensions, and campaign history. In addition, the analyst will develop weekly reporting for the client on customer performance, trends, and key behavior trends. Overall, they will be mining data regarding customer engagement, finding insights, producing reports, and approving/disproving hypotheses.

- Bachelors Degree

- Financial background
- 5+ years experience in data-driven and analytical marketing

- Ability to analyze new, repeat, reactivated, and/or lapsed marketing trends as well as customer behavior change

- Understanding of price elasticity and profit analysis

- Ability to write SQL queries to mine data

- Experience utilizing Microsoft Excel for data reporting

Keywords: Visionworks of America, Inc., San Antonio , Remote Sr. Marketing Analyst, Other , San Antonio, Texas

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